FORTUNE -- One day last fall, Reid Hoffman, the social networking guru and founder of LinkedIn (), woke up at the MGM Grand in Las Vegas, where he breakfasted with Magic Johnson and then spoke to a few hundred HR professionals. On a flight to San ...
Industry discussions on the value of activity streams have been going on for a few years. The concept is pretty straightforward. Social network sites (e.g., Facebook, Twitter, LinkedIn in the consumer space as well as many enterprise social softwa...
When asked at the annual Web 2.0 Summit in San Francisco, what he thought of Google+, he replied: In many ways I think it’s [Google+] pretty validating of a lot of what Facebook has tried to convince the world of, which is that products are better...
Facebook has no plans to integrate with Google+, Facebook’s chief technical officer Bret Taylor said today at the Web 2.o Summit in San Francisco. “Every service is better when it’s social,” he said. Apparently that dictum doesn’t apply, however, ...
Bill Gross is the man who made the technology behind the first keyword advertising systems online and has long been rumored to be aiming to challenge Twitter. Today Gross launched a big, ambitious new social network called Chime.in. The service ai...
A social media campaign, to put it succinctly, integrates different interactive tools and communication strategies into the many facets of marketing. Theory is no substitute for real-time experience and process of incorporating user-generated cont...
Organizations are adopting social media to various degrees, running the gamut from fully integrating it into business operations to grudgingly launching a Facebook page and a Twitter account. Only a small percentage of these organizations, however...
Note: This is a cross-post from the For Immediate Release blog.Your FIR co-hosts are planning an interview for next week with Altimeter Group‘s Jeremiah Owyang about the release of a new study, “Social Business Readiness.” The study was released t...
